We caught up with Susan Caplan owner of the Susan Caplan vintage collection to find out her about her love of vintage jewellery that has been receiving alot of buzz.
Susan's vintage jewellery collection has been featured in many publications like Grazia,i-D and the Sunday Times style. Worn by Fearne Cotton,Eliza Dolittle and Singer Jessie J and was feature in channel four programme Gok's Clothes Road Show.
When did you discover your love of vintage jewellery?
I have had a fascination in decorative antiques and jewellery for years. Growing up in a household of art and design lovers will do that to you. I began picking up my own pieces of history when I was travelling the world on the QE11 working as a beauty therapist. Some of them are my favourite finds that I will never sell!
What inspired you to open an online boutique?
What inspired you to open an online boutique?
We currently sell through luxury retail partners such as Harrods, Harvey Nichols, Selfridges, Asos.com, Matchesfashion.com as well as many more. We are planning to launch our online boutique very shortly to stay accessible to our customers..stay tuned!
Do you plan on opening a physical Boutique or plan on just keeping it online based?
Do you plan on opening a physical Boutique or plan on just keeping it online based?
We have no plans to open a physical boutique as yet – we are concentrating on our online launch and strengthening our existing relationships with our retail partners.
What is the oldest item you have bought for your boutique?
What is the oldest item you have bought for your boutique?
We have pieces from the 1920s in our Collections!
And what is the most expensive item you have bought for your boutique?
And what is the most expensive item you have bought for your boutique?
We keep our buying techniques very private – it’s the secret to our success! The most impressive and expensive item we have in our Collection retails at £2200- It is a Versace medallion pendant that is out of this world! (see attached)
What should a customer look for when buying vintage?
What should a customer look for when buying vintage?
They should look for good quality workmanship and design and pieces that are in a good condition – if they have aged well over 50years they’ll last another!
The 50s and 70s are the current trends. What is your favourite era and why?
The 50s and 70s are the current trends. What is your favourite era and why?
My favourite era is the 60s because it signals a time of free spirit and fashion freedom.
Brits critics choice award winner, Jessie J wore items from your boutique to the Universal After party. How did this come about?
We have strong relationships with some amazing UK stylists – we only loan to high profile clients of theirs who we think would carry off our product well and who’s style we admire.
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