Monday, 13 September 2010
Personalised t-shirts? Check. Design your own jewellery? Check. Design your own shoes? Come again? That’s right, Upper Street are calling upon aspiring Manolo Blahnik’s and Christian Louboutin’s to unleash their inner footwear desires at upperstreet.com. Headed by incontestable shoe-obsessive siblings Katie Chandler and Julia Grinham, Upper Street is what shoe heaven would look like (if there was one!) Allowing you to create your very own personalised pair of designer shoes and have them delivered right to your door, Upper Street cuts out the fluffy middle-lady who would fuss and overly-caress your feet and bring out two left feet rather than your dream heels! Upper Street has been mothered under the watchful eye of London based shoe design maestro Rose Fior who has previously worked for Paul Smith and Emma Hope. Merging design, quality and individuality, shoe-shocked siblings Katie and Julia take great pleasure in providing women with feel-good shoes which are not the result of mass production, but delicately tended to by the wearer themselves. With a fantastic array of colours, materials, styles and utmost importantly heel sizes to choose from, Upper Street isn’t a mere lunch break online affair, but will have you locked to your laptop screen for hours, breaking your inner design diva into a healthy sweat! Receiving notable mentions in top fashion publications including Marie Claire and Tatler, Upper Street is surely making shoeprints in the fashion world and set to be the perfect Christmas stocking filler with their beautifully wrapped gift cards.